Echo Community Group: Building a National Network of Positive Local Media

Connecting communities, celebrating local life and creating a new model for independent media.

Just some of the Echo Community Group. Full list of hosts here

Echo Community Group is an ambitious, independent media organisation with a simple philosophy:

Accentuate the Positive.

Through local radio, community newspapers, websites, podcasts and video, our mission is to celebrate the people, businesses, charities and organisations that make our towns and communities special.

Our growing network includes Lichfield Radio, Lichfield Echo, Burton Echo and Uttoxeter Echo, with Cannock Echo planned as the next step in our expansion. Alongside these local platforms, our Let’s Echo YouTube channel brings community stories, conversations and entertainment to a wider audience.

At the heart of everything we do is a belief that local media should bring people together, champion achievements, support independent businesses and give communities a positive voice. (we don’t report bad news and we are apolitical)

Our vision for the next ten years is to build a nationwide network of connected, community-focused media platforms.

Then we’re going worldwide.

Our growth model begins with the launch of local Echo websites, establishing a presence in towns and cities across the UK, The Republic of Ireland, the rest of Europe, USA…and beyond. As each community develops its audience, relationships and commercial support, these digital platforms will evolve into printed newspapers, supported by local radio stations that provide an immediate, engaging and personal connection with their audiences.

These local stations will ultimately be complemented by a larger international radio station, bringing the Echo philosophy to listeners across the country while celebrating the distinctive voices and stories of the communities within our network.

Each local Echo will retain its own identity, reflecting the character, heritage and aspirations of the area it serves, while benefiting from the shared resources, expertise and infrastructure of the wider group.

Our ambition is to create a sustainable media network powered by local people, supported by local businesses and strengthened by a combination of volunteers, professional journalists, presenters and creative talent.

We have witnessed first-hand the overwhelming appetite for positive media that celebrates what’s good about the places we live.

Over the coming decade, we want the Echo Community Group to become a recognised and trusted name in towns and cities, helping communities feel better connected, better informed and more positive about where they live.

One community at a time, we’re building something much bigger.

Let’s Accentuate the Positive, EVERYWHERE…together